A manifesto for
brand preservation.
Brands are archives. Every color chosen, every typeface paired, every detail considered—these are the fingerprints of intention. Yet this knowledge is scattered, hidden behind paywalls and proprietary tools, accessible only to those with resources or privilege.
We believe design systems and brand identities should be openly examined. Not to replicate, but to understand. To study how the best minds approach the problem of visual coherence. To learn from the precedents that shape our visual culture.
Sigil & Sans is a library of brands as designed objects. No marketing speak. No positioning statements. Just the raw materials—colors, typefaces, imagery, voice—extracted from the web and presented as they were intended. Clean. Organized. Searchable.
We extract what matters. We preserve it. We make it legible.